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How pet needs are reshaping South Africa’s real estate marketThe demand for pet-friendly properties is no longer a niche preference but a significant factor influencing buying decisions. As nearly half of South African adults are pet owners, with approximately 78% owning dogs, the integration of pet considerations into property choices has become increasingly prevalent.Where first-time buyers, retirees and investors are buying in 2025 Location remains the most important factor—but lifestyle, security, and return on investment are the real drivers behind today's buying decisions.Key trends shaping the property market in 2025The South African property market is entering a new phase marked by cautious optimism as interest rates stabilise, inflation cools, and digital innovation reshapes the industry.