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How to navigate real estate investments in a changing economy

25 Mar 2024

Navigating through changing economic tides requires a blend of foresight, adaptability, and strategic planning.

“As global markets fluctuate, geopolitical tensions arise, and technological advancements reshape industries, potential investors should be armed with the right knowledge, using smart strategies in order to be able to thrive in the dynamic world of real estate,” explains John Herbst, CEO of Fine & Country Sub-Saharan Africa (SSA). 

Below, Herbst delves into the challenges and opportunities presented by a changing economy and offers insights into effective strategies for success in real estate investments.

Understanding economic shifts

The first step is to understand the underlying factors driving economic shifts. Whether it's a recession, inflation, interest rate fluctuations, or geopolitical uncertainties, each economic trend brings its own set of challenges and opportunities for real estate investors. By staying informed investors can anticipate potential impacts on real estate markets and adjust their investment strategies accordingly.

Diversification and risk management

In times of economic uncertainty, diversification is key to mitigating risk and safeguarding investment portfolios. Instead of putting all their eggs in one basket, investors should diversify across different asset classes, geographic locations, and property types. Spreading investments can minimise exposure to market volatility and optimise risk-adjusted returns.

Adapting to market dynamics

Whether it's leveraging technology to streamline property management processes, or tapping into niche markets with high growth potential, flexibility and agility are essential qualities for navigating investments. By staying proactive and embracing innovation, investors can stay ahead of the curve and capitalise on market trends before they become mainstream.

Long-term vision and patience

Real estate investing is inherently a long-term endeavor, requiring patience, discipline, and a long-term vision. While short-term market fluctuations and economic uncertainties may cause temporary setbacks, investors with a strategic focus can weather the storms and emerge stronger in the end. 

Embracing innovation and technology

Technology has revolutionised the real estate industry and presents new opportunities for investors to optimise their operations and maximise returns. From AI-powered data analytics and virtual reality property tours, embracing innovation and technology can provide investors with a competitive edge in a rapidly evolving marketplace. By leveraging technology to streamline processes, enhance decision-making, and unlock new investment opportunities, investors can stay ahead of the curve and position themselves for success in the digital era of real estate investing.

As the economic landscape continues to fluctuate, potential real estate investors must adapt to changing market dynamics, mitigate risks, and capitalise on emerging opportunities to achieve long-term success. By staying informed and embracing innovation, investors can navigate real estate investments in a changing economy with confidence and resilience. 

READ: Tips for beginner property investors

Arnold Maritz, Co-Principal for Lew Geffen Sotheby’s International Realty in Cape Town’s Southern Suburbs and False Bayshared the main advantages of real estate investment.

Cash flow: Unlike many other investments, real estate has the ability to generate cash flow, either in the form of profit once you’ve paid off your mortgage or as rental income, whether from an income-producing flatlet on your primary residence or from separate properties. Cash flow from real estate is also far more stable and predictable than most other businesses.

Ability to appreciate: Generally, the value of properties appreciates with time which means that the longer you’ve owned property, the more it will be worth, making it the ideal nest egg.

Tax concessions: As a real estate operator, you’re able to deduct items such as interest and maintenance over time as business write-offs.

It gives you leverage: By consistently servicing the mortgage, you have the opportunity to tap the equity that you have built up and if you own multiple properties or buildings with several units under one roof, you have the option to cash out at any time.

Loan pay-down: When you buy a property with a mortgage in order to rent it out, your tenant is paying at least part of the monthly bond repayment, which means your property is essentially a savings account that grows automatically without you investing very much more – if anything at all.

Hedge against inflation: When inflation increases, so does your rental income and often your property value as well. In other words, when the cost of living goes up, so does your cash flow.

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