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R10m guesthouse in Hartbeespoort

12 Jun 2013

The Stirling Manor Boutique Guesthouse located on 38 Scott St, Schoemansville, Hartbeespoort in the North West Province is on the market with an asking price of R10 million.

Located on Schoemansville in Hartbeespoort in the North West, the 5 Star European-style Stirling Manor Boutique Guesthouse is selling for R10 million.

Rates are priced from R850 per person to R2 220 per night.

Speaking to, owner Laurette Hanekom explains that this prime property, which provides an upmarket European stay less than an hour from Johannesburg and Pretoria, is a uniquely exclusive sanctuary for today’s traveller be it for business or leisure purposes.

“The multi award-winning property is a running concern, hence we have put it on the market.”

Hanekom says she and her husband have a second property located next to this one which overlooks Hartbeespoort yacht club and it is currently being used as a parking and conference facility.

A buyer can develop this property or use it in conjunction with the existing home.

“It is on the market for R2.5 million and together the guesthouse and this property measure 5 000 square metres,” she says.

Guesthouse property

The property offers seven individual suites each elegantly decorated and sporting the old and new decor design.

Hanekom, who worked in the hospitality industry before opening this property in 2010 personally decorated the property adding an extra touch of comfort and giving each room a feel of its own.

She explains that the Presidential suite offers the highest standard to be expected of this award-winning property, while other suites offer mountain and Hartbeespoort Dam views.

Hartbeespoort / Brits (Just Letting) is renting a two bedroom first floor apartment in Schoemansville for R5 000 per month. It offers views of the Hartbeespoort Dam. Click here to view.

Since opening in 2010, the property has been a winner and received the RASA Award for Excellent service in 2011, named Best Accommodation 2011 - North West Province - awarded by the North West Parks and Tourism Board, received an Excellent Service Certificate in 2012 from Tripadvisor, and named Best Tourism Product 2012 - North West Province - from the North West Parks and Tourism Board.

Guesthouse property market

According to the PricewaterhouseCoopers (PwC) South African hospitality outlook report  2012–2016, the guesthouse property market can quickly react to changing circumstances by adding or removing rooms from the market.

The report notes that during the past three years, the number of available rooms fell by a cumulative 12.5 percent reflecting a softening in the market.

With the underlying market now settling after the highs and lows of the 2010 FIFA World Cup, PwC expects room availability to increase slightly in 2012 and to rise to 11 200 by 2016, a 4.2 percent compound annual increase from 9 100 rooms in 2011.

This equates to an average increase of 420 rooms per year to 2016.

PwC points out that stay unit nights will increase at rates comparable to growth in room availability, rising by 4.1 percent compounded annually to 2.2 million in 2016 from 1.8 million in 2011.

Guesthouses were the only category in which the average room rate rose faster in 2011 than in 2010, however, they did not raise their room rates as much as other categories in 2010 and growth in demand and rising occupancy rates allowed them to post a larger increase in 2011, with flat rates in 2013 and mid single-digit gains during the latter part of the forecast period, notes the report.

Priced at R1.63 million, this three bedroom family home featuring a fire place is on the market through Hartbeespoort Estates. Click here to view.

Occupancy rates will edge downward from 2013, although they are expected to remain higher than they were during 2007-10.

Furthermore, PwC says slower growth in average room rates will lead to slower growth in revenues and spending is set to increase to R1.5 billion by 2016, a 4.4 percent gain compounded annually from 2011.

The average rate of R700 in 2016 will be 0.3 percent higher on a compound annual basis compared with R690 in 2011.

Buying and renting in Schoemansville

The suburb of Schoemansville in Hartbeespoort offers a variety of properties to suit any pocket.

According to WinDeed data, in 2007, the average price of a freehold property was R2.265 million (190 sold), in 2010, the average price fell to R1.222 million (70 sold) and in 2013, it fell further to R1.052 million with only 30 properties sold so far.

Data for sectional title property reveals the average price of R1.365 million (6 sold), and in 2010, the price plunged to R614 000 (14 sold) and dropped further to R480 000 in 2013 with four sectional title properties sold so far.

The average price of a farm was high at R2.65 million (2 sold) in 2007 and down to R1.15 million in 2013 with two sold so far, according to WinDeed. – Denise Mhlanga

About the Author
Denise Mhlanga

Denise Mhlanga

Property journalist at

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